Phrae - a Serene Beauty of the North
Amongst serenity of Phrae Province, it conceals not only beautiful cultures but also a richness of Mother Nature.
“Capital City of Teak Wood” remains valid for Phrae even a forestry concession came to an end in mid 19th century. Thanks to its geographical location, Phrae is still the best place to grow teak-wood farm and continuously supplies teak-wood furniture to wood lovers around the world.
Not only does teak wood represent Phrae's cultural richness, but also its renowned Mo Hom fabric and uniquely Phrae craftsmanship which make Phrae intriguing to explore.
“Capital City of Teak Wood” remains valid for Phrae even a forestry concession came to an end in mid 19th century. Thanks to its geographical location, Phrae is still the best place to grow teak-wood farm and continuously supplies teak-wood furniture to wood lovers around the world.
Not only does teak wood represent Phrae's cultural richness, but also its renowned Mo Hom fabric and uniquely Phrae craftsmanship which make Phrae intriguing to explore.
The Phrae Treasures
Someone may take a while to recall where Phrae is. But once you get to know this province profoundly, you will never forget its beauty from the local people and nature.
Teak Wood TreasureTeak wood, a symbol of richness, reflects prosperity of Phrae. Also, it originates craftsmanship of Phrae carpenters that second to none.
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Mo Hom TreasureNavy-blue Mo Hom fabric was born here in Phrae. Dyeing Mo Hom cloths connects Phrae people together and creates a real Phrae culture that everyone can't forget.
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Time TreasureTime flies fast but not in Phrae. Simple but unique lifestyle with infinite time creates a perfect mood for craft and creative works.
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From Craftsmanship to Community Economic Development
Although Phrae holds plenty of natural resources but those are very important for old-time industries but not today. The teak wood industry can no longer generate enough jobs for Phrae people and its young generations are moving out to other industrial towns. This causes Phrae a senior society and even slows down its economy.
Apart from Capital of Teak Wood, it is not exaggerating claiming Phrae a Capital of Craftsmanship which could be an economic turning point for the province. Phrae craftsmanship has built its reputation over time since hundred years ago mainly based on teak woodwork and carving. Nowadays it has grown to various fields from traditional Mo Hom dyeing and sewing, handcrafted ceramic ware, 100% natural skincare products, to unlimited list of hand-made works.
Phrae craft works do not only create an economic opportunity for the local people but also an opportunity for younger Phrae people to come back home and re-connect with their community. This will make Phrae alive again.
Apart from Capital of Teak Wood, it is not exaggerating claiming Phrae a Capital of Craftsmanship which could be an economic turning point for the province. Phrae craftsmanship has built its reputation over time since hundred years ago mainly based on teak woodwork and carving. Nowadays it has grown to various fields from traditional Mo Hom dyeing and sewing, handcrafted ceramic ware, 100% natural skincare products, to unlimited list of hand-made works.
Phrae craft works do not only create an economic opportunity for the local people but also an opportunity for younger Phrae people to come back home and re-connect with their community. This will make Phrae alive again.
Muan Joy is a symbol of an existence of Phrae people.
Its simplicity and attention to detail prevails over time.
Its simplicity and attention to detail prevails over time.
Muan Joy - the Curator
Muan Joy - a local brand which was founded on a belief in power of Phrae people. It acts as a curator to promote local but high quality products from various areas of Phrae province.
Together with HappyFarmers, a Muan Joy hamper is created. It brings you a variety of gifts that truly reflects uniqueness of Phrae as well as represents richness of the natural resources. The hamper set consists of organic rice, pure natural wild-flower honey, beeswax candle, teak wood products, and an organic soap bar.
We hope not only an experience of ultimate organic and natural products you will enjoy but also a chance to love Phrae like we do.
Enjoy nature, enjoy Muan Joy.
HappyFarmers
Together with HappyFarmers, a Muan Joy hamper is created. It brings you a variety of gifts that truly reflects uniqueness of Phrae as well as represents richness of the natural resources. The hamper set consists of organic rice, pure natural wild-flower honey, beeswax candle, teak wood products, and an organic soap bar.
We hope not only an experience of ultimate organic and natural products you will enjoy but also a chance to love Phrae like we do.
Enjoy nature, enjoy Muan Joy.
HappyFarmers
The Gallery
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